Blog
Getting recommended by AI
How generative engines decide which brands to name — and what that means for the way you publish.
AI Visibility for Agencies: Sell GEO as a Retainer
How agencies sell AI visibility and Generative Engine Optimization (GEO) as a retainer — multi-site portfolios, white-label client reports, and before/after ChatGPT proof.
4 min read
AI Visibility for Ecommerce: Get Recommended by ChatGPT
How ecommerce brands win AI visibility when shoppers ask ChatGPT "what's the best X" — track buying-intent prompts, fix Shopify catalog gaps, and prove product recommendations.
4 min read
PlaybooksDoes ChatGPT Recommend Your Local Business? (GEO Guide)
Does ChatGPT recommend your local or service business? When AI names only two or three plumbers, dentists, or contractors, here's how to check AI visibility free — no credit card.
4 min read
FoundationsWhy Choose Stride for AI Search Visibility (GEO)
Why choose Stride for AI search visibility and Generative Engine Optimization (GEO) — measurement honesty, multi-engine tracking, an action loop, and proof vs one-shot ChatGPT checkers.
5 min read
Tools & Buying GuidesAI Citation Tracking: Definition and Best Tools
What AI citation tracking is, how citations differ from mentions, why cited sources decide AI recommendations, and seven tools compared.
9 min read
Ecommerce GEOAI Share of Voice for Ecommerce: Definition & Formula
What AI share of voice means, how to calculate it (with the formula), the choices that change the number, and how ecommerce brands should benchmark it honestly.
7 min read
Alternatives7 AthenaHQ Alternatives Worth Comparing in 2026
What AthenaHQ does well, why teams evaluate alternatives, and seven options compared on content execution, pricing model, and ecommerce fit — with stated criteria.
7 min read
Tools & Buying GuidesBest AI Search Monitoring Tools in 2026
Eight AI visibility monitors compared on mention vs citation depth, sentiment, and alerting — plus the share-of-voice formula and stated criteria.
9 min read
Tools & Buying GuidesThe Best GEO Tools in 2026: 11 Platforms Compared
An honest comparison of 11 GEO tools — engine coverage, citation depth, pricing transparency, and ecommerce fit, with criteria stated up front.
11 min read
Ecommerce GEOBest GEO Tools for Shopify & DTC Brands (2026)
Eight GEO tools compared for Shopify and DTC brands — integration depth, product-level insight, ChatGPT Shopping coverage, revenue attribution.
8 min read
PlaybooksHow to Check What AI Says About Your Brand
A practical guide to checking what ChatGPT, Perplexity, Gemini, and Google AI Overviews say about your brand — manual methods first, then tools for scale.
7 min read
Engine GuidesClaude Brand Visibility: How It Sources Answers
How Anthropic's Claude sources and reasons about answers, what shapes brand visibility, and how ecommerce brands can track where Claude mentions them.
8 min read
Engine GuidesGemini Brand Visibility: How It Sources Answers
How Google's Gemini sources and grounds its answers, what shapes brand visibility, and how ecommerce brands can track and improve where Gemini recommends them.
7 min read
PlaybooksGEO Reporting for Agencies: A Practical Guide
How agencies can add AI visibility (GEO) reporting to client retainers — what to measure, how to frame it honestly, and how to package it as a service.
7 min read
Engine GuidesGoogle AI Overviews for Ecommerce: How Citations Work
How Google AI Overviews choose citations for product queries, how they relate to organic rankings, and how ecommerce brands can track and earn AIO visibility.
8 min read
Engine GuidesHow ChatGPT Decides Which Brands to Recommend
How ChatGPT chooses which brands to name and cite, what influences it, how ChatGPT Shopping surfaces products, and how to track your visibility — for ecommerce brands.
8 min read
Alternatives7 Otterly.AI Alternatives Worth Comparing in 2026
What Otterly.AI does well, why teams outgrow it, and seven alternatives compared on analytics depth, engine coverage, and ecommerce fit — with stated criteria.
6 min read
Alternatives7 Peec AI Alternatives Worth Comparing in 2026
What Peec AI does well, why teams evaluate alternatives, and seven options compared on engine coverage, ecommerce fit, and agency features — with stated criteria.
7 min read
Engine GuidesPerplexity Visibility for Brand and Product Queries
How Perplexity sources and cites answers, why its citation model rewards specific content, and how ecommerce brands can track and improve their Perplexity visibility.
8 min read
Alternatives7 Profound Alternatives Worth Comparing in 2026
What Profound does well, why teams evaluate alternatives, and seven options compared on engine coverage, pricing transparency, and ecommerce fit — with stated criteria.
7 min read
Tools & Buying GuidesPrompt Tracking for AI Search: A Buyer's Guide
How to choose prompts to track in ChatGPT, Perplexity, and Gemini — a DTC prompt taxonomy, how many you need, and eight tools compared.
8 min read
ComparisonsStride vs AthenaHQ: An Honest Comparison (2026)
A feature-by-feature comparison of Stride and AthenaHQ — content execution, engine coverage, pricing model, and ecommerce depth — with a clear read on where each wins.
5 min read
ComparisonsStride vs Otterly.AI: An Honest Comparison (2026)
A feature-by-feature comparison of Stride and Otterly.AI — price, engine coverage, ecommerce depth, and content execution — with a clear read on where each wins.
5 min read
ComparisonsStride vs Peec AI: An Honest Comparison (2026)
A feature-by-feature comparison of Stride and Peec AI — engine coverage, agency features, ecommerce depth, and pricing — with a clear read on where each wins.
6 min read
ComparisonsStride vs Profound: An Honest Comparison (2026)
A feature-by-feature comparison of Stride and Profound for AI visibility — engine coverage, ecommerce depth, pricing, and where each is the better choice.
6 min read
FoundationsWhat is GEO — and why does it matter more than SEO right now?
Generative Engine Optimization isn't a rebrand of SEO. It's a fundamentally different problem — getting AI to trust you enough to recommend you, in its own words, to buyers who never see a search results page.
4 min read