— Questions we get before signup
Before you scroll past.
Honest answers about what Stride does, how pricing works, and what happens if you cancel.
Most GEO tools stop at a composite score. Stride leads with the measured answers: mention share, own-site citation share, top-pick position, and the competitors observed in the same sample. Then it turns gaps into reviewable content and technical Actions, keeps the underlying evidence, and can show eligible target-page AI-referred session movement observed after recorded work. The Visibility Index remains a secondary diagnostic for the prompts and engines you monitor; Stride does not treat that movement as causal attribution.
SEO (search engine optimization) is the classic playbook: ranking in Google/Bing with content, authority, technical health, and structured data so humans (and crawlers) find you in traditional results.
GEO (generative engine optimization) is the newer layer: influencing how often generative AI — ChatGPT, Gemini, Perplexity, and similar — mentions, compares, or recommends you when it synthesizes one answer. Stride is built primarily for this.
AEO (answer engine optimization) overlaps GEO: it's about winning surfaces that return a single synthesized answer instead of a page of links. Same buyer behavior, slightly different vendor vocabulary.
How Stride fits: Stride is built for the GEO/AEO problem set — monitoring, competitive benchmarking, and publish-ready drafts that close citation gaps. That work feeds SEO too: clearer entities, comparison and FAQ content, and schema are signals both search engines and models lean on. Stride doesn't replace a full technical SEO retainer, but it connects the AI visibility story to the same pages, schema, and revenue you already care about in GA4 and Shopify.
Self-serve plans: Starter ($99/mo), Grow ($297/mo), Scale ($997/mo), and Agency ($2,499/mo). Save 20% on every plan with annual billing. Starter gets you baseline monitoring on one site; Grow adds multi-engine scans, the brand hallucination scanner, and the content fix loop; Scale unlocks daily scans across 3 sites with GEO AI Chat and autopilot; Agency adds white-label reports and a 10-site client roster that scales with add-on sites. Add-ons let you grow prompts, engines, competitors, sites, and credits without changing tiers.
Keep the prompt and engine set stable, then compare mention share, own-site citation share, top-pick position, and competitive position over time. A strong reading is not permanent, and one scan is not a trend. Comparable scans show whether the same buyer questions still produce the same outcomes.
Yes. The core monitoring works with any storefront — Stride only needs your domain. Shopify brands get extra: catalog sync, product-level commerce readiness scoring, and prompt suggestions tied to your actual SKUs. WooCommerce, BigCommerce, and custom storefronts get the core platform without the catalog sync layer.
Yes, no commitment, no penalty. Monthly plans cancel anytime; annual plans run for the term you prepaid. Prepaid scan and content credit packs never expire and hard-stop at zero — you'll never get a surprise overage bill.
Yes. Your audit, your prompts, your competitor benchmarks, your GA4 connection — all private to your workspace. We never share customer data, sell aggregated data to third parties, or use your prompts to train public models.
Your first full scan starts after onboarding and is ready when the configured prompt and engine jobs finish. GA4 and Shopify connections take only a few minutes when you have the required account access. From there, scans run automatically on your plan's cadence, and manual scans use your included credits.
A one-time setup session with our team: schema fixes applied directly to your site, GA4 configured to track AI-referred sessions as a distinct channel, and an llms.txt file created for your domain. This is $1,950 in billable consulting — included on Scale and Agency, and free for the first 20 founding signups on any plan.
No. Monitoring, scoring, and insights are all no-code. The content drafts Stride generates (comparison pages, FAQ schema, llms.txt) do require someone to publish them — but we provide copy-paste code and step-by-step instructions. From the Grow plan up, schema installs directly to Shopify without touching your theme.
— Still have questions?
We reply within 4 business hours.
Email us at hello@strideftw.com — no bots, no sales sequences.