— Questions we get before signup
Before you scroll past.
Honest answers about what Stride does, how pricing works, and what happens if you cancel.
Most GEO tools stop at a composite score. Stride leads with the measured answers: mention share, own-site citation share, top-pick position, and the competitors observed in the same sample. Then it turns gaps into reviewable content and technical Actions, keeps the underlying evidence, and can show eligible target-page AI-referred session movement observed after recorded work. The Visibility Index remains a secondary diagnostic for the prompts and engines you monitor; Stride does not treat that movement as causal attribution.
SEO (search engine optimization) is the classic playbook: ranking in Google/Bing with content, authority, technical health, and structured data so humans (and crawlers) find you in traditional results.
GEO (generative engine optimization) is the newer layer: influencing how often generative AI — ChatGPT, Gemini, Perplexity, and similar — mentions, compares, or recommends you when it synthesizes one answer. Stride is built primarily for this.
AEO (answer engine optimization) overlaps GEO: it's about winning surfaces that return a single synthesized answer instead of a page of links. Same buyer behavior, slightly different vendor vocabulary.
How Stride fits: Stride is built for the GEO/AEO problem set — monitoring, competitive benchmarking, and publish-ready drafts that close citation gaps. That work feeds SEO too: clearer entities, comparison and FAQ content, and schema are signals both search engines and models lean on. Stride doesn't replace a full technical SEO retainer, but it connects the AI visibility story to the same pages, schema, and revenue you already care about in GA4 and Shopify.
Self-serve plans: Starter ($99/mo), Grow ($349/mo), and Scale ($1,297/mo). Agency is a $499/mo wrapper plus each client's Starter, Grow, or Scale plan on one monthly invoice. Grow and Scale save 20% with annual billing; Starter stays $99/mo either way. Agency is monthly only. Starter covers one site on ChatGPT with weekly scans, content gap analysis, and 3 content drafts a week (credit packs for more); Grow adds multi-engine scans, the brand hallucination scanner, guided action items, and 25 drafts a month; Scale unlocks daily scans across 3 sites (autopilot is coming soon on Scale); Agency adds white-label reports, Manage accounts, and 25% off retail on every client plan. Extra depth on Agency is a change to that client's plan or a per-site add-on; nothing is pooled across clients.
Keep the prompt and engine set stable, then compare mention share, own-site citation share, top-pick position, and competitive position over time. A strong reading is not permanent, and one scan is not a trend. Comparable scans show whether the same buyer questions still produce the same outcomes.
Yes. The core monitoring works with any storefront — Stride only needs your domain. Shopify brands get extra: catalog sync, product-level commerce readiness scoring, and prompt suggestions tied to your actual SKUs. WooCommerce, BigCommerce, and custom storefronts get the core platform without the catalog sync layer.
Yes, no commitment, no penalty. Monthly plans cancel anytime; annual plans run for the term you prepaid. Prepaid scan, content, and GEO Chat credit packs never expire and hard-stop at zero — you'll never get a surprise overage bill.
Yes. Your audit, your prompts, your competitor benchmarks, your GA4 connection — all private to your workspace. We never share customer data, sell aggregated data to third parties, or use your prompts to train public models.
Your first full scan starts after onboarding and is ready when the configured prompt and engine jobs finish. GA4 and Shopify connections take only a few minutes when you have the required account access. From there, scans run automatically on your plan's cadence, and manual scans use your included credits.
A one-time setup session with our team: schema fixes applied directly to your site, GA4 configured to track AI-referred sessions as a distinct channel, and an llms.txt file created for your domain. This is $1,950 in billable consulting per site — included with every Scale site, and free for the first 20 founding signups on any plan. On Agency it is included for the agency's own brand site and for each client site on Scale.
No. Monitoring, scoring, and insights are all no-code. The content drafts Stride generates (comparison pages, FAQ schema, llms.txt) do require someone to publish them — but we provide copy-paste code and step-by-step instructions. From the Grow plan up, schema installs directly to Shopify without touching your theme.
— Still have questions?
We reply within 4 business hours.
Email us at hello@strideftw.com — no bots, no sales sequences.