6 Scrunch AlternativesCompared on Price (2026)

Why do people look for Scrunch alternatives?

Mostly for engines and gated features. As of October 2026, Scrunch's pricing page lists Core at $250 a month with ChatGPT, Perplexity, Google AI Overviews and Copilot. Gemini, Claude, Google AI Mode, Meta AI and Grok come with Enterprise, which is priced by sales.

Core also tracks one country, one persona and one language, with basic content generation and one page optimization a month. API access, MCP, shopping product visibility, SAML SSO and AXP, which serves AI agents a machine-readable version of your site, are Enterprise-only. Agency pricing isn't published.

None of that is a flaw for the mid-market brands Scrunch sells to. Five users and 125 prompts at $250 is a fair entry plan, and our Stride vs Scrunch page credits it. But a team that needs Gemini or AI Mode, a lower price, or an API without an enterprise contract has better-fitting options.

How we evaluated

We looked for tools a team leaving Scrunch can start on without a sales call, each with a price on its own pricing page on October 13, 2026. We ranked them by how well they cover Scrunch Core's job for a small brand team: engines, prompt volume, users, and what the tool does after it measures.

Prices are monthly in US dollars unless noted. Stride's facts come from our pricing page.

Which Scrunch alternatives are worth a look?

Facts last verified October 13, 2026. Prices and plan limits change often; each vendor's pricing page is linked so you can check today's numbers.

1. Peec AI

Best for: brand and SEO teams that want more prompts and unlimited users for less than Scrunch Core.

Peec is the closest swap on measurement. Starter is $95 a month for 50 prompts tracked daily on any three of ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver AI. Pro is $245 for 150 prompts, which beats Scrunch Core's 125 for slightly less money. Every plan includes unlimited users.

Strengths: daily data and unlimited users at every tier. Its feature table also lists source analytics, prompts fact-checked against facts you set, product tracking from a Shopify or CSV catalog, an API and MCP.

Limits: three models on standard plans, with more as paid add-ons. SSO and up to 13 models need Enterprise.

Price: from $95 a month on Peec's pricing page, as of October 2026.

2. AthenaHQ

Best for: teams that left Scrunch because Core doesn't track Gemini, Claude or AI Mode.

AthenaHQ is credit-based, one credit per AI response. The free Essential plan covers five engines with 300 credits. Starter is $295 a month for 3,600 credits across 11 engines, including AI Mode, Gemini, Claude, Copilot, Grok, DeepSeek, Meta AI and Mistral, with unlimited members.

Strengths: the widest engine list here without an enterprise contract, plus GA4, Search Console, Shopify and Webflow integrations.

Limits: credits run down faster as you add engines and prompts. API access is a paid add-on on Starter, and persona targeting, multiple countries and SSO are Enterprise-only.

Price: free, then $295 a month on AthenaHQ's pricing page, as of October 2026.

3. Promptwatch

Best for: teams that want an API and MCP without an enterprise contract, plus articles written for them.

Promptwatch tracks four models per plan from a list that includes ChatGPT, Perplexity, AI Overviews, AI Mode, Claude, Gemini and Grok. Essential is $95 a month for 50 prompts. Professional is $245 for 150 prompts, two seats, Agent Analytics and five AEO articles a month. MCP and API access are listed on every plan.

Strengths: developer access from $95, and content drafting on Professional and up.

Limits: one seat on Essential and two on Professional, against Scrunch Core's five users.

Price: from $95 a month on Promptwatch's pricing page, as of October 2026.

4. Stride

Best for: small teams, online stores and agencies that want each finding turned into a fix, with AI visits tied to revenue.

Stride measures less than Scrunch and does more with what it finds. Every scan finding becomes an action item, and content gaps come with a draft grounded in your own scan evidence. The AI traffic view reads GA4 conversions and revenue for each AI source. Grow adds Brand Integrity, which flags false claims AI makes about you.

Stride's Action Items board, shown with sample data.

Strengths: drafts on every plan (3 a week on Starter, 25 or 100 a month on Grow and Scale), Gemini and Claude (beta) from Grow at $349, and agent-commerce protocol checks such as ACP, UCP and x402 with no Shopify connection. Agency is a $499 platform fee plus a discounted plan per client, with unlimited seats.

Limits: Starter tracks ChatGPT only, 25 prompts weekly. There is no AI Mode, Copilot, API, MCP, SSO or SOC 2, and Stride doesn't serve AI agents an alternate version of your site the way AXP does.

Price: Starter $99, Grow $349 ($279 annual), Scale $1,297 ($1,037 annual), as of October 2026.

5. Goodie

Best for: brands with a bigger budget that want strategist support and AI shopping visibility.

Goodie Core is $399 a month billed annually, or $478.80 billed monthly, for 120 prompts tracked daily on ChatGPT, AI Overviews, Perplexity, AI Mode and Copilot, with five seats and AEO strategist support. Pro, at $999 billed annually, adds Gemini, Alexa and Walmart's Sparky, plus product-level agentic commerce visibility.

Strengths: AI Mode at entry, content and technical agents, MCP on every plan, and traffic attribution with Google Analytics on Core.

Limits: a higher floor than Scrunch. API access, revenue attribution and Brand Command are Enterprise-only.

Price: from $399 a month billed annually on Goodie's pricing page, as of October 2026. Our Goodie alternatives page covers where it fits.

6. Otterly

Best for: solo marketers who want to start tracking for the least money.

Otterly Lite is $29 a month for 15 prompts tracked daily on ChatGPT, AI Overviews, Perplexity and Copilot, the same four engines as Scrunch Core, with unlimited team members. Standard is $189 for 100 prompts and adds API access, MCP and Agent Analytics.

Strengths: the lowest entry price here, and API plus MCP from $189.

Limits: 15 prompts is a sample, not a market view. Gemini, AI Mode and Claude are paid add-ons on every tier.

Price: from $29 a month on Otterly's pricing page, as of October 2026.

How to switch without losing your baseline

1. Export before access ends. Pull your prompts, personas, competitor list and recent results from Scrunch while your plan is live.
2. Rebuild the same prompt set. Load the exact prompts into the new tool. Changing prompts and tools at the same time breaks every trend line.
3. Match engines. Compare only engines both tools track. Scrunch Core's four won't line up with a tool tracking three or eleven.
4. Run both for two to four weeks. AI answers vary from run to run, so watch the direction of travel, not one scan.
5. Reset the baseline on purpose. Once the new numbers settle, record that week as your starting point and tell stakeholders why the figures moved.

Frequently asked questions

How much does Scrunch cost?

As of October 2026, Scrunch Core is $250 a month for 125 prompts, 5,000 responses a month, five users and four AI engines, with a 7-day free trial. Enterprise is custom and adds up to nine engines, AXP, an API and SAML SSO.

What is the cheapest alternative to Scrunch?

Otterly, at $29 a month for 15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, with unlimited team members. For more prompts at a similar budget, Peec AI Pro is $245 a month for 150 prompts tracked daily.

Which Scrunch alternative tracks the most engines without an enterprise contract?

AthenaHQ. Its $295 Starter plan covers 11 engines, including Google AI Mode, Gemini, Claude, Copilot, Grok and DeepSeek. Scrunch Core covers four, and its nine-engine coverage is on Enterprise.

Where does Stride fit as a Scrunch alternative?

Stride fits a small team or agency that wants each finding turned into a drafted fix and AI visits tied to GA4 revenue, from $99 a month. It tracks fewer engines at entry, ChatGPT only on Starter, and has no API, MCP, SSO or SOC 2.

How do I switch from Scrunch without losing my history?

Export your prompts, personas and recent results before your plan ends, load the same prompts into the new tool, and run both for two to four weeks. Compare only the engines both tools track, since every tool samples answers differently.