Owners ask AI who should look after their IT. Does it name your company?
Enter your company and the city you support. Stride asks ChatGPT what an office manager or owner would ask and lists the IT providers it puts first.
— Free check · ChatGPT
Business owners from AI are ready to book.The spot is still open.
- They convert betterIn a Semrush study, visitors who came from AI search converted 4.4 times better than visitors from regular search. By the time they click, AI has already told them who to call.Source: Semrush AI search traffic study ↗
- There will be more of themThe same study expects AI search to send more visitors than regular search within a few years, for the topics it measured.Source: Semrush AI search traffic study ↗
- Get there firstAI answers are built from what the web says about providers today. The ones that show up first are the ones their rivals have to catch.
Not named? Start here.
Switching IT providers is a hassle owners put off, so when they finally ask AI for one they want a safe pair of hands. It recommends the companies whose public footprint shows who they support, which tools they know and how fast they answer the phone.
- 1Name the clients you are built forLaw practices, dental and medical offices, manufacturers, defense subcontractors: write a page for each kind of client you support well, with the software they run and the rules they work under. Generic “we do IT for businesses” copy gives AI nothing to match.
- 2Partner status you can point toA Microsoft Solutions Partner designation, vendor partner directory listings and staff certifications such as CompTIA Security+ are public and checkable. List the ones you really hold, and keep your Clutch profile and Google reviews describing the same services.
- 3Explain compliance without overclaimingThere is no official HIPAA certification, and only an authorized assessor can certify a contractor for CMMC. Say what you actually do, such as signing business associate agreements or preparing clients for an assessment, and never promise a passed audit.
- 4Publish how support worksResponse targets, after-hours coverage, onboarding steps and what happens to the client’s data when a contract ends. Owners ask AI these exact things before they sign, and a page with straight answers is the one it cites.
How Stride gets your company named.
Every week Stride checks which IT providers AI suggests near you for managed services, security and compliance, finds the directories and case studies those answers lean on, and drafts the pages you need.
- — Business owner questions
Know what business owners ask AI
Stride asks AI tools like ChatGPT and Gemini what owners and office managers ask when IT starts to hurt, from Microsoft 365 licensing to keeping an in-house admin with outside help, and shows which answers mention you.
Owner IT questionsSample data - Who handles IT for small medical offices near me?ChatGPT: Not namedGemini: NamedClaude: Not named
- Should we keep our IT person and add an MSP?ChatGPT: Not namedGemini: Not namedClaude: Not named
- Best Microsoft 365 support company near meChatGPT: NamedGemini: Not namedClaude: Named
- Who helps defense subcontractors get ready for CMMC?ChatGPT: NamedGemini: NamedClaude: Not named
- — Competitor tracking
Track the providers AI picks instead
Stride tracks which MSPs AI names locally for small business support, regulated offices and compliance work, how often each appears, and whether your share rises after a new page goes up.
Who AI namesSample data Answers each provider was named in, out of 19
- Bluestem Network PartnersTracked12 / 19
- Your companyYou7 / 19
- Cobaltline Managed ITTracked6 / 19
- Harborlight Tech Group3 / 19
- — Competitor strategy
See exactly why they win
When another provider wins the medical office question, Stride shows the material behind the answer, for instance a healthcare case study, a Clutch profile and reviews from practice managers, and lists what your site is missing.
Why AI picks Bluestem Network PartnersSample data “Which IT company is best for a medical office near me?”
What AI relied on
- Their healthcare IT case studyTheir siteChatGPT, Claude
- Clutch profile and client reviewsDirectoryChatGPT, Gemini
- Microsoft partner directory listingVendorGemini
What you’re missing
- A healthcare page that mentions BAAs
- A case study with the client type named
- Partner designations listed on the site
- — Content
Get the pages written for you
Stride drafts service pages, industry pages and case study outlines from what your site and your engineers already say, written for an owner rather than a sysadmin. You check the technical detail and publish.
Coming soonPublish straight to your website.
DraftSample data Service explainer4 of 5 checks metCo-managed IT: when to keep your in-house admin and what an MSP adds
- Short answer opens the page
- Who does what, side by side
- Support hours and response targets
- Reviewed by your service lead · needs your eye
- Matches your service catalog
Related industries
- CPAs and accounting firmsSee whether ChatGPT names your firm when an owner asks who should do their business taxes, books or IRS letter.
- Insurance agenciesSee whether ChatGPT names your agency when people ask who to call about home and auto, business cover or life insurance.
- Financial advisorsSee whether ChatGPT names your practice when someone nearing retirement or running a business asks which advisor to trust.
Questions, answered.
How does an MSP get recommended by ChatGPT?
Be specific about who you serve. Write a page per client type and per service, list the partner designations and certifications you hold, publish case studies that name the industry and the problem solved, and keep Clutch and Google reviews current.
Do G2 or Clutch matter for a local IT company?
Clutch tends to matter more, since it profiles service firms and their client reviews. G2 mostly reviews software, so it shows up when owners ask about the tools you resell rather than about who should support them.
Can we say we are HIPAA or CMMC certified?
Only say what is true. HHS does not certify vendors for HIPAA, and CMMC certification applies to the contractor after an authorized assessment. Describe the controls you run and the help you give, and leave certification language to those who grant it.
How close is this to what an owner sees in ChatGPT?
Close, though not identical. Stride sends the question through OpenAI’s API with web search enabled, the same path as its weekly tracking. A logged-in user may see a different reply, and the providers named shift over time.
Why three providers, and what happens on the walkthrough?
The check records the first three names in the answer, in order, because most owners stop there. On a 15-minute call Stride walks through your results, the providers AI prefers and the pages that would close the gap.