Tired of glasses, people ask AI who to trust with their eyes. Does it send them to you?
Add your practice and city. Stride asks ChatGPT what someone weighing laser eye surgery would ask, then shows the surgeons it puts first.
— Free check · ChatGPT
Patients from AI are ready to book.The spot is still open.
- They convert betterIn a Semrush study, visitors who came from AI search converted 4.4 times better than visitors from regular search. By the time they click, AI has already told them who to call.Source: Semrush AI search traffic study ↗
- There will be more of themThe same study expects AI search to send more visitors than regular search within a few years, for the topics it measured.Source: Semrush AI search traffic study ↗
- Get there firstAI answers are built from what the web says about surgeons today. The ones that show up first are the ones their rivals have to catch.
Not named? Start here.
Vision correction is elective, so people compare carefully and read about risks before they book. AI rewards practices that are candid about who is and is not a good fit.
- 1Surgeon credentials in plain viewShow that each surgeon is a board-certified ophthalmologist with the American Board of Ophthalmology, note refractive fellowship training, and mention ASCRS membership where it applies.
- 2Honest candidacy pagesExplain what rules someone out, such as thin corneas, an unstable prescription or dry eye, and which alternative you might suggest instead. Never promise 20/20 or freedom from glasses.
- 3LASIK, SMILE and PRK comparedGive each procedure its own page on how it works, recovery and who it suits, plus a page comparing surgery with staying in contacts. Point readers to the FDA’s LASIK pages on risks.
- 4Consultation questions answered upfrontList what the consultation measures, how long it takes and what to bring. Ask reviewers on Google to describe their recovery in their own words.
How Stride gets your practice named.
Each week Stride checks which refractive surgeons AI suggests in your area for LASIK, SMILE and PRK, shows the sources it relied on, and drafts the pages your site is missing.
- — Patient questions
Know what patients ask AI
Stride poses the questions people ask AI tools like ChatGPT and Gemini before eye surgery, from whether their prescription qualifies to how SMILE differs from LASIK, and tells you which answers include your practice.
Patient questionsSample data - Am I too old for LASIK, and who near me checks?ChatGPT: NamedGemini: Not namedClaude: Not named
- SMILE or LASIK for an active lifestyle near meChatGPT: Not namedGemini: NamedClaude: Named
- Eye surgeon nearby for PRK with thin corneasChatGPT: Not namedGemini: Not namedClaude: Not named
- What should I ask at a LASIK consultation, and where?ChatGPT: NamedGemini: NamedClaude: Not named
- — Competitor tracking
Track the surgeons AI picks instead
Stride shows the refractive practices AI names most often for each procedure in your market, and whether your share climbs as new pages go live.
Who AI namesSample data Answers each practice was named in, out of 17
- ClearHorizon Laser VisionTracked14 / 17
- Westbrook Eye SurgeonsTracked10 / 17
- Sunfield Refractive Center6 / 17
- Your practiceYou5 / 17
- — Competitor strategy
See exactly why they win
When AI names a rival eye surgeon, Stride reveals what backed that choice, for example a candidacy self-check page, an ASCRS profile or detailed Google reviews, and lists the pages you still need.
Why AI picks ClearHorizon Laser VisionSample data “Who is the best LASIK surgeon near me?”
What AI relied on
- Their LASIK candidacy explainerTheir siteChatGPT, Gemini
- Google reviews describing recoveryReviewsClaude
- ASCRS member profileSocietyGemini
What you’re missing
- A candidacy page that says who is not a fit
- A SMILE, LASIK and PRK comparison
- Board certification on each surgeon page
- — Content
Get the pages written for you
Stride drafts procedure pages using what your site already states, built around the questions people raise before eye surgery. Your surgeons confirm the clinical detail before it goes live, and no draft promises a result.
Coming soonPublish straight to your website.
DraftSample data Comparison page4 of 5 checks metSMILE vs LASIK: how each works, recovery, and who suits which
- Leads with the direct answer
- Risks covered, FDA pages linked
- No 20/20 or outcome promises
- Consultation steps described · needs your eye
- Facts match your website
Related industries
- Plastic surgeonsSee whether ChatGPT names your practice when patients ask who to see for a tummy tuck, breast surgery or a facelift.
- Med spasSee whether ChatGPT names your med spa when clients ask where to get Botox, fillers or laser treatments near them.
- Cosmetic dentistsSee whether ChatGPT names your practice when people ask who does the best veneers, whitening or smile makeovers near them.
- DermatologistsSee whether ChatGPT names your practice when patients ask who to see for acne, eczema, a mole check or Mohs surgery.
Questions, answered.
How do LASIK surgeons get recommended by ChatGPT?
Publish facts AI can check and pages that answer what a careful patient asks. Show American Board of Ophthalmology certification, explain candidacy honestly, compare LASIK, SMILE and PRK on separate pages, and keep Google reviews detailed and current.
Can our pages say patients will get 20/20 vision?
No. The FDA and FTC both expect refractive surgery claims to be truthful and balanced, and no surgeon can promise a result. Stride’s drafts describe procedures, recovery and risks without guaranteeing an outcome.
Will a patient see this exact answer in ChatGPT?
Probably something similar. Stride asks the question through OpenAI’s API with web search active, the same route its tracking uses. A signed-in ChatGPT app user may get another reply, and answers can change daily.
Why are just three surgeons shown?
The check records the first three refractive surgeons ChatGPT offers, in the order it lists them, because most people book a consultation from that shortlist. The free audit and the walkthrough review more procedures across more AI tools.
How does the walkthrough work?
A 15-minute call in which Stride goes over the eye surgery questions that bring up your practice, the surgeons AI suggests instead and why, and the changes most likely to get you included.