Adults new to town ask AI for a family doctor. Is your practice on the list?
Add your practice name and city. Stride asks ChatGPT what someone looking for a family doctor would ask, and shows which practices it names first.
— Free check · ChatGPT
Patients from AI are ready to book.The spot is still open.
- They convert betterIn a Semrush study, visitors who came from AI search converted 4.4 times better than visitors from regular search. By the time they click, AI has already told them who to call.Source: Semrush AI search traffic study ↗
- There will be more of themThe same study expects AI search to send more visitors than regular search within a few years, for the topics it measured.Source: Semrush AI search traffic study ↗
- Get there firstAI answers are built from what the web says about family doctors today. The ones that show up first are the ones their rivals have to catch.
Not named? Start here.
Adults pick a family doctor for ordinary reasons: an opening, a plan they already carry, a visit soon enough to matter. AI answers reach for the same facts when a practice publishes them.
- 1Open the door in writingState on your site whether each clinician is taking new patients, which ages you see, and how a first visit gets booked. If you keep a waitlist, say so and explain how to join it.
- 2Board certification, matched everywhereName each physician’s certification by the American Board of Family Medicine and any AAFP fellowship, and spell names and credentials the same way on Healthgrades, Zocdoc and your own pages.
- 3Plans and visit types in one placeList the insurers you accept and keep every insurer directory entry current, since patients cross-check there. Explain physicals, same-day sick slots and video visits, including the states you can treat patients in.
- 4Membership care explained, if you offer itIf you run a direct primary care model, describe what the membership covers, what it leaves out, and how it sits alongside insurance. Patients put that question to AI in plain terms.
How Stride gets your practice named.
Every week Stride asks AI where adults nearby should go for primary care, notes which family practices it names, and drafts the pages that would add yours.
- — Patient questions
Know what patients ask AI
Stride sends real patient questions to AI tools like ChatGPT and Gemini, from who takes a given insurer to who can fit in a physical before work, and flags each answer that names your practice.
Patient questionsSample data - Family doctor near me taking new adult patientsChatGPT: NamedGemini: Not namedClaude: Not named
- Which primary care office can see me today for a sinus infection?ChatGPT: Not namedGemini: NamedClaude: Not named
- Direct primary care doctor nearby: what does a membership include?ChatGPT: Not namedGemini: Not namedClaude: Not named
- Who does annual physicals on Saturday mornings?ChatGPT: NamedGemini: Not namedClaude: Named
- — Competitor tracking
Track the family doctors AI picks instead
Stride records which family practices AI puts forward to adults in your area and how often each appears, so you can watch your own count change week to week.
Who AI namesSample data Answers each practice was named in, out of 22
- Cedar Hollow Family MedicineTracked13 / 22
- Brightwater Primary CareTracked9 / 22
- Your practiceYou6 / 22
- Elm Street Family Physicians2 / 22
- — Competitor strategy
See exactly why they win
When AI points patients to a rival practice, Stride shows what that answer was built on, like an insurer directory entry, a Healthgrades profile or a page on same-day care, and which of those you are missing.
Why AI picks Cedar Hollow Family MedicineSample data “Which family doctor near me takes new patients and my insurance?”
What AI relied on
- Their new patient and insurance pageTheir siteChatGPT, Gemini
- Healthgrades profile with recent reviewsDirectoryClaude
- Insurer provider directory listingDirectoryChatGPT
What you’re missing
- A new patient page that names accepted plans
- Telehealth hours and covered states listed
- ABFM certification shown for each physician
- — Content
Get the pages written for you
Stride drafts pages using facts already on your site, built around what adults ask before switching doctors. Nothing goes live until you have read and approved it.
Coming soonPublish straight to your website.
DraftSample data New patient page4 of 5 checks metBecoming a patient here: openings, insurers we take, and booking your first physical
- States who is taking new patients
- Accepted insurers listed
- Same-day and telehealth options explained
- Board certification named for each physician · needs your eye
- Agrees with your current website
Related industries
- PediatriciansSee whether ChatGPT names your practice when parents look for a pediatrician taking new patients, newborn care or same-day sick visits.
- Physical therapy clinicsSee whether ChatGPT names your clinic when patients look for physical therapy after surgery, for back pain or without a referral.
- DermatologistsSee whether ChatGPT names your practice when patients ask who to see for acne, eczema, a mole check or Mohs surgery.
- DentistsCheck whether ChatGPT names your practice when patients ask for a dentist, and what to fix if it doesn't.
Questions, answered.
How does a family medicine practice get named by ChatGPT?
Publish the facts patients screen for and keep them identical across the web: new patient status, accepted insurers, how physicals and same-day visits work, telehealth options and each physician’s board certification. Then confirm Healthgrades, Zocdoc, Google and insurer directories say the same.
Does a direct primary care model change anything?
Mostly what you need to explain. People often ask AI how membership care works next to insurance, so a plain page on what is included, what is not, and how to join gives it something accurate to repeat.
Will a patient using ChatGPT get this same answer?
Treat it as a close read, not a mirror. The check queries OpenAI’s API with its web search tool on, the method Stride’s tracking uses. Someone logged in to the ChatGPT app can get a different result, and answers drift over time.
Why do I see only three practices?
The free check keeps the first three practices in ChatGPT’s reply, in order, because most people call from the top of a list. The free audit and the walkthrough look at more questions across more AI tools.
What happens on the walkthrough call?
Over 15 minutes, Stride goes through the patient questions where your practice appears, the practices named where it does not, what those answers rely on, and what to change first.